Stevia has long been popular as a sweetener in Japan and other countries, but for years the United States Food and Drug Administration has blocked it. In 1995, after pressure from the American Herbal Products Association, a trade group, the government allowed its sale as a dietary supplement, not something that could be used as an ingredient in food. But some large food and drink manufacturers, sensing an eager audience for a sugar substitute perceived as healthier than the rest, began investing in research and lobbying the government.Never forget what is driving the American food industry. It's not health and it's not safety. They have little interest in long-term studies of how something like Splenda or stevia might impact health over the course of many years. No, it's more about customer loyalty to pink, blue, yellow, or now green packets (brilliant!) of formulated pseudo-sugar.
Because, really, simply eating less sugar is apparently not an option! When has the food industry or government encouraged you to eat LESS of anything? That's a preposterous notion! No, eat MORE fiber. MORE fruits and vegetables. Even "eat less red meat" gets translated into "choose meats low in saturated fats." Never will the industry or government suggest that we eat LESS. Again, because HEALTH is not the driver of these decisions...the bottom line is. Eating less would hurt the bottom line even if it might help our collective waistlines.